Meta Title is the 50-60-character long title that helps potential visitors decide whether or not to click on the site. It must be clear and concise, with a focus on the page’s keywords. It is written in bold, the most evident part in a search result and therefore, a major part in the decision making process of the visitor.

According to Moz, title tags have “long been considered one of the most important on-page SEO elements”. Place the main keywords on the start of the meta title as it is more likely to rank for that keyword based query.

Moz provides this template:

Primary Keyword – Secondary Keyword | Brand Name

How to Add it on Wix?

1. Enter the Editor then choose the desired web page.
2. Click ‘Main Pages’ on the left side of the Editor.
3. Choose the page to edit then click on the button on its right to show more.
4. Click SEO (Google).
5. Enter the page title under What’s the page’s title on search results and browser tabs?
6. Click Publish at the top right of the Editor.

Below are some examples of Meta Title