What is Google Digital Garage?
It is a FREE tutorial conducted by Google on everything from website development, online marketing, etc. Learn different courses and complete the whole online course for a certification from Google and IAB Europe.
The Digital Garage – Digital Marketing course is divided into 26 modules and delivers a full digital skills course categorized into:
- Search Marketing
- Email Marketing
- Search Engine Marketing (PPC)
- Google Display Advertising
- Content Marketing
- Search Engine Optimization
- Google Analytics
- Social Media Marketing
It is broken into 7 main sections:
- Take a Business Online
- Make It Easy for People to Find a Business on the Web
- Reach More People Locally, on Social Media, or on Mobile
- Reach More People With Advertising
- Track and Measure Web Traffic
- Sell Products of Services Online
- Take a Business Global
At the end of each lesson, a quick quiz follows.
Who Is It For?
The Digital Garage is for anyone – beginners and professionals who want to improve and refresh digital skills.
Why Is It Relevant?
Google’s Digital Garage certification is an award-winning platform that improves the digital marketing skills of anyone with any level of experience.
Aside from that..
- It gives real, up-to-date tips and strategies to improve online presence.
- It allows users to learn at their own pace.
- The certificate after can be an added boost to the resume. Once the users passes the exam, the certification is given that can be downloaded and shared in LinkedIn.
It can show the future employer that the users’ determination and dedication towards professional growth.
- It offers personalized courses. Upon sign in, the users can choose from a huge range of courses depending on the skill wanted to gain and interests.
- It is a good medium to learn how to market a new online business.
- It teaches how to build an online marketing strategy, improve website ranks, and the importance of analytics tools to understand online performance.